With all the fuss, new website, and a new shiny brand, we felt like it is time to re-introduce ourselves and tell a bit of Easy Busy Boards story.
I’m Vera, the mom, and creator of Easy Busy Boards™ (previously known as OyBoy and oyboystuff.com). My husband Timur and son Emir are the co-pilots, beta-testers, and visionaries behind the brand – not that they had a choice.
Together with our grandma Lydia, we live in Vietnam. We moved here in 2015 from Ukraine to pursue our marketing careers and we’re still here.
HOW DID THE EASY BUSY BOARDS™ STORY START?
For eight years now, I have been sharing my DIY projects and busy boards in my two previous blogs. The boards in particular were such a hit that people just wouldn’t stop coming.
(Read here – What is a busy board?)
The first idea for Easy Busy Boards Builder was born after my 15th or 20th custom order.
I loved how every parent would inquire for different parts and quirks for their kids. It clearly channeled the need for an ultimate personalizing solution.
This year, we’re making it happen. We’re committed to letting everyone make 100% custom busy board for their kids, babies, learners, and whoever. Online & easy.
Why are we doing this? Because we believe in busy boards. We believe that all kids and all caregivers deserve this unique bonding experience of shared toy-making. Also, because it’s FUN!
ALL KIDS ARE CURIOUS, ALL KIDS ARE TALENTED
As a parent of a one-of-a-kind Nevus owner myself, I know well that all kids are unique. I love making custom toys basing on the strengths and talents of a particular kid. I love seeing how their eyes light up and they start to invent endless games.
EVERYONE WANTS TO MAKE ONE
A personal busy board is a once-in-a-lifetime dream toy. But not everyone has all it takes to make one, skills, or resource-wise. So I dreamt of creating an easy way for every caregiver to make ultra-custom busy board.
Part of the Easy Busy Boards’ story is the years of testing, researching, making, and selling boards as a side business. I kept the blog alive, giving back to the busy boards’ community. But I could only dream of making time to find “The Solution”. Always too busy.
And then quarantine happened.
PUTTING SPIN ON LOCKDOWN – EASY BUSY BOARDS™ BUILDER
Locked down with my spouse, a senior beloved grandma, and a 7-year-old. Lots of time on the hot balcony office. What should we do? We decided to put good use of the isolation and conceptualized Easy Busy Boards Builder.
OUR VISION GOES BEYOND
We are digging the non-plastic, durable, future-proof toys that create a unique learning setup for all children.
If you believe in:
gender-neutral toys for toddlers
early childhood sensory development
equal education opportunities
art & design importance for kids’ mental health
smarter playroom solutions for everyone
please consider joining Easy Busy Boards™ crowdfunding campaign. It kicks off on Cyber Monday, so there will be amazing deals & freebies 😉
WHY ARE WE LAUNCHING THE KICKSTARTER?
We’ve taken our passion for busy boards. Expertise in launching great consumer-friendly brands. Manufacture-friendly location. And, we’ve made Easy Busy Boards a reality.
The software is already funded and coded. This means that money from pre-orders will go straight into production. We have lined up a bulk of the highest-quality vibrant pine boards, a fulfillment facility, and new exciting elements designed in collaboration with international educators.
All together it will jumpstart a new solution for all parents looking for durable less-plastic multifunctional indoor learning toys for their toddlers. Whatever kind of learners they are.
We have all means, parts, providers, and assembly lined up. All we need now is your ideas. Let’s make unique busy boards for every kid and caregiver out there a reality, together!
Our first Kickstarter backers will not only get amazing Early Bird pricing but also access to the Limited Edition Heart board and other unique perks. Early Bird prices will never be repeated after the crowdfunding campaign.
UPD JUL: We take pride in our gender-neutral designer patterns. They give a whimsical pop to any playroom. Last month we’ve asked our community which you like the most. Thanks for narrowing the shortlist!
UPD AUG: We’re spending lots of time sourcing Sensory Sack parts. These bamboo knuckles are definitely in. Sourced from local women-owned businesses, they make nice clacking sounds and have great texture.
UPD SEP: The final samples for natural & colored designs have been produced. And, we couldn’t be happier with the quality. Some of them even got sold already!
UPD OCT: The most popular patterns were reworked with the help of a professional kids illustrator & final samples produced & tested.
The baby-safe paint worked perfectly on pine. We’re just in love with the matte finish, crisp lines & this tiny logo.
UPD NOV: Meet our campaign mascot – the Heart. This interactive base is awesome because everyone can go creative and make their own funny faces. Can’t wait to see what you will come up with!
Also, happy to report that our Pre-launch page on Kickstarter is LIVE. Don’t miss out – follow now for news and secret perks: https://www.kickstarter.com/projects/easybusy/easy-busy-boards-you-design-it-we-make-it-they-love-it